An Insight to Event Marketing (EM): As a Promotional Tool for Tourism Industry

dc.contributor.author	Alok Ranjan Mishra & Sarat Kumar Lenka
dc.date.accessioned	2016-04-20T08:48:13Z
dc.date.available	2016-04-20T08:48:13Z
dc.date.issued	2016-04
dc.identifier.uri	http://hdl.handle.net/123456789/6791
dc.language.iso	en	en_US
dc.publisher	EPW	en_US
dc.subject	Tourist destination, Events, Event marketing, Brand, Destination image, Attributes, Promotion	en_US
dc.title	An Insight to Event Marketing (EM): As a Promotional Tool for Tourism Industry	en_US
dc.type	Article	en_US