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10 ways to write more effective ads

10 ways to write more effective ads

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URI: http://hdl.handle.net/123456789/2749
Date: 2011

Abstract:

Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Is it workmanship to be judged for an award or recognition?It’s none of the above.Advertising is salesmanship multiplied.

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